Kukmin Ilbo is officially a media aimed at Christian values.[2] The newspaper is a "centrist" media outlet, but there has been an anti-LGBT controversy, so some reporters inside are insisting on reform of the newspaper's constitution.[3]
In November 2011, the newspaper's CEO, Cho Hee-jun, was indicted on embezzlement charges and misuse of the newspaper's funds.[5] In February 2014, he was sentenced to 3 years in prison.[6]