The club was owned by Al Burgess and Chinkie Naditz;[5] and was founded in 1949 at 2215 Powell Street, and it moved in 1951 to the Broadway address.[6] On Sundays The Beige Room would host dance parties.[7]
The performers were openly gay, unlike at other female impersonator clubs at the time.[4] The Beige Room performers included owner Al Burgess,[8] T.C. Jones, Lynne Carter, Leslie Marlowe, Ray Saunders, and Kenneth Marlowe.[7]José Sarria performed at The Beige Room before moving to the Black Cat Bar.[6] Lynne Carter was a club headliner, she was famous for doing impersonations of Pearl Bailey and Josephine Baker and would often socialize with the patrons after the performances.[7][5]