Vaazha Vaitha Deivam was the first film for Aaroor Dass as a "full fledged story and dialogue writer". At his suggestion, Gemini Ganesan and B. Saroja Devi were cast as the lead pair.[2] According to T. S. Balaiah's son Junior Balaiah, when Thevar named this film, "he said he had [T. S.] Balaiah in mind".[3]
Vaazha Vaitha Deivam was released on 28 August 1959,[5] and emerged a box office success. It was dubbed into Telugu as Karmika Vijayam, which did not meet with the same success.[1]