It first began broadcasting in 1991 under the WIXC call sign (now used by a sports radio station in Titusville, Florida).[2] The station switched from country when it was purchased by MacDonald in 1998. Since MacDonald owned then competitor WKCQ, the station's format was flipped to classic rock and was known as Eagle 97.3 with the call sign WEEG. In 2004, the station became Joe-FM, a variety hits format modeled after Jack FM, and changed its call signs once again to WMJO. The station originally had the same playlist and shared personalities with sister station WHZZ 101.7 FM Mike FM in Lansing, Michigan. WMJO eventually evolved into a more gold-based Classic Hits format and is considered a hybrid Adult and Classic Hits station rather than a true variety hits station like WHZZ. However both stations continue to use the same imaging.
