Alliance Atlantis was the result of a merger of two companies: Atlantis Communications, founded in 1978 by Michael MacMillan, and Alliance Communications, founded in 1984 by Stephen Roth, Denis Héroux, John Kemeny, Robert Lantos, Andras Hamori and Susan Cavan as Alliance Entertainment. Alliance Communications and Atlantis Communications merged to form Alliance Atlantis in 1998 which was a member of the North American Broadcasting Association (NABA).
All of the former Alliance Atlantis specialty networks, except for the now-defunct BBC Kids, are now owned by Corus Entertainment.[1] The films division was later acquired by Entertainment One group and folded into eOne on January 9, 2013. Most of the assets of eOne, which included Alliance Atlantis' films division and television library, were later acquired by Lionsgate on December 27, 2023.
The Alliance name survived under the Alliance Cinemas banner until January 1, 2021; the theaters under the chain are now owned by Cineplex Entertainment.
Formation and history
Alliance Atlantis was formed in 1998 from the merger of two former production companies, Alliance Communications (founded in 1984) and Atlantis Communications (founded in 1978).[2] As President and Board Director of the subsequent combined Alliance Atlantis, Lewis Rose was responsible for leading the teams which arranged the merger financing of $545 million and which achieved in excess of $20 million in savings and synergies from the combination of the two companies in the year following the merger. (The merger was also parodied on Made in Canada, when that show's Pyramid Productions merged with a company called Prodigy.) After the merger, the company laid off 15% of their staff (much of them from pre-merger Aliiance), and closed the former Atlantis sales office in Amsterdam.[3] As part of the merger deal, Robert Lantos, founder of Alliance, signed a deal for film and TV production with Alliance Atlantis through his own firm, Serendipity Point Films.[4][5]
At the time of the merger, both companies had launched various Canadian specialty television services; in 1995, Alliance launched Showcase Television while Atlantis launched Life Network (which has since been renamed "Slice"); in fall 1997 the companies launched History Television and HGTV Canada respectively. Earlier that year, Alliance Atlantis teamed up with Hallmark Cards to create Crayola Kids Adventures, a series of three direct-to-video adaptations of well-known children's novels. Atlantis had also been a major investor in YTV in its first few years before selling out to Shaw Communications and later, Corus Entertainment from 1999.[6]
In 1998, the company purchased 75% of Cineplex Odeon Films.[7] In 1999, Kinowelt purchased an interest in Alliance Atlantis' UK distribution arm, which was soon renamed to Momentum Pictures in 2000.[8][9] Also that year, the company secured the Canadian rights to distribute features by Destination Films.[10] Also in 2000, it purchased the rights to CSI: Crime Scene Investigation from Disney's Touchstone Television.[11][12] Another major deal in 2000 was a renewal of their distribution pact with Artisan Entertainment, including Canadian distribution of Artisan material, and UK theatrical distribution of Artisan films via Momentum Pictures.[13]
The company expanded its business with its launch of its children's production label AAC Kids in 1999,[14] and its nonfiction production label, AAC Fact in 2000.[15][16] These labels were dissolved in 2003.[17]
In 2000, AAC Kids signed a European co-financing and distribution deal with German studio TV-Loonland AG.[18] The distribution deal was valued at $14 million.[19]
In 2001, the company purchased Salter Street Films, which produced a number of television shows for both the Canadian and international market. However, soon after the acquisition, Salter Street was disbanded and its active projects were transferred to Alliance Atlantis' own television production/development division.
Citing lower profits, Alliance Atlantis later closed the majority of its production arm, aside from the highly profitable CSI: Crime Scene Investigation family of series, which it co-produces with CBS Television Studios. It briefly maintained Salter Street's long-running This Hour Has 22 Minutes before transferring the show to the Halifax Film Company, made up of former Salter Street employees. It's primary business became its ownership of a number of Canadian specialty services, which, in addition to those listed above, later included Food Network, Discovery Health (now FYI Canada), BBC Canada, BBC Kids and more.
Throughout the years, the company had purchased assets of several bankrupt studios, including Norstar Entertainment, Telescene, Peace Arch, Cinemavault, Odeon Films and in 2005, had bought out the television library of Fireworks Distributing Corporation from CanWest Global Communications.[20]
In 2007, Alliance Atlantis was named one of Canada's Top 100 Employers, as published in Maclean's magazine, the only broadcaster to be included on the list.[21]
Sale to CanWest / Goldman Sachs
On December 20, 2006, the company announced that it was "exploring strategic alternatives", effectively putting the company up for sale. Expected bidders included Canwest Global, Corus Entertainment, Astral Media, and Rogers Communications.[22] The rights to CSI were expected to be sold separately, with CBS Paramount Television as the most likely bidder.[23] A similar announcement was made previously regarding the Motion Picture Distribution unit, which is also expected to be sold separately while finding a bidder to acquire most parts of the company.
The Entertainment and Production division, consisting mainly of AAC's 50% stake in the lucrative CSI franchise, was acquired by GS Capital Partners. CBS Paramount TV gained Alliance Atlantis' international distribution rights to the programs.
Motion Picture Distribution LP, including its publicly traded income fund, was acquired by Canada-based EdgeStone Capital Partners and GS Capital Partners. On January 15, 2008, Edgemont's 51% voting stake (and 38.5% equity stake) in the Alliance label was purchased by Société générale de financement du Québec, an investment agency of the provincial government. Since the breakup, the company's films have been distributed under the "Alliance" banner for English-language releases and "Alliance Vivafilm" for French-language releases until the sale of the company to eOne.
The Broadcasting division was jointly acquired by Canwest and GS Capital Partners, with the former owning a majority voting interest and the latter a majority of the equity. Canwest owns 66.67% and GS owns 33.32% of CW Media, the holding company for the former AAC channels. Initially, Canwest still managed the channels it owned before the merger separately. It was expected that the Canwest and CW Media broadcasting divisions would eventually be merged, potentially also giving GS a sizable interest in Global and other Canwest channels (these plans became moot after Canwest's creditor protection filings).
Ramifications
Following Canwest seeking creditor protection in late 2009, Shaw Communications subsequently took over most of Alliance Atlantis's former broadcasting assets as of October 27, 2010. after CRTC approval for the sale was announced on October 22.[25] Alliance Atlantis (CW Media) became part of the Shaw Media division.[26]Corus Entertainment acquired Shaw Media on April 1, 2016.[27]
Entertainment One would later acquire Alliance Films on January 9, 2013 and all of their subsidiaries from Goldman Sachs Group, similar to the purchase of Maple Pictures a year prior.[28][29] eOne subsequently adopted the 2004 Alliance Atlantis fanfare, still in use by Alliance Films, for their own logo. On November 20, 2014, Echo Bridge Entertainment sold Alliance Atlantis' children's programs, including the international distribution rights to the Degrassi franchise, to DHX Media.[30] In 2017, producer Steven Paul announced that he would acquire the non-family assets of Echo Bridge Entertainment, including the international distribution rights to Alliance Atlantis' library (with the exception of its children's programs that are still owned by DHX Media/WildBrain) and later folded it into SP Releasing, in turn licensed most of Alliance Atlantis, Cineplex Odeon Films, Echo Bridge and PM Entertainment libraries to FilmRise for digital distribution and online streaming.[31] eOne in turn was acquired by U.S. toy maker Hasbro in 2019. On August 3, 2023, Hasbro announced that it would sell most of eOne's assets, including the copyrights and Canadian distribution rights to the library of Alliance Atlantis, to Lionsgate (which Hasbro attempted to acquire in 2017).[32] The deal closed on December 27, 2023.
NOTE: Channels marked in BOLD lettering indicates Alliance Atlantis was the managing partner.
Proposed but never launched
Adventure One (devoted entirely to documentary and human-interest programming that pushes the boundaries of exploration and adventure. It will not only celebrate adventure but also use the excitement of adventure programming as a vehicle to explore and explain the deeper issues of conservation and earth and cultural sustainability that underline the important work and mission of the National Geographic Society)
Canal Aventure (devoted exclusively to documentaries on exploration and adventure)
Canal National Geographic (devoted to documentaries on geography, cultures of the world, anthropology, explorations of far-away places, nature conservation, and geopolitics)
Cottage Life (entirely devoted to information and lifestyle programming about cottage communities; cottage activities such as boating, swimming, fishing, golfing, water sports and indoor games; information about buying, selling and renovating cottage properties; programs of special interest to the cottage owner dealing with such matters as shoreline, docks, decks, boathouses, water supply, wood stoves; cottage cooking and recipes; and the history of cottaging)
DIY Television (designed for the do-it-yourselfer of all levels. The service will be entirely devoted to programs that offer Canadians an interactive television experience that provides immediate access to detailed step by step instructions, in-depth demonstrations, and tips for do-it-yourself projects)
Justice TV (dedicated to documentaries, movies and drama series related to law and order. The programming will consist of programs about police forces, the justice system, lawyers and law firms. The service will also feature magazine-style programs focusing on the criminal justice system in Canada, great crimes and trials, and ethical issues facing judges and citizens today)
The Luxe Network (dedicated to programming about the finer things in life. This service will feature all things that can bring a taste of the luxurious into our lives, from vacations and leisure activities to home furnishings and fashion. The Luxe Network will become the ultimate source of information and entertainment about the best quality products and services in Canada and around the world. The service will schedule documentaries, magazine-style and human interest programs)
Magazine Rack Television (devoted to programs based primarily on Canadian magazines. Each program will adapt the brand and content of a magazine to television. Programming will resemble a magazine display with Canadian magazines at its forefront and other magazines on its shelves)
Military Television (featuring programs related to the history, analysis and dramatization of armed conflict and military matters, peacekeeping, and warfare throughout the world. Programming will consist of series, feature films, drama, documentaries and information as well as analysis and magazine style programs)
Nostalgia TV (entirely dedicated to classic television series, sitcoms and feature films. The service will also include occasional magazine style shows focusing on this genre)
Real TV (entirely devoted to telling real-life stories about people. Reality-based programs ranging from high-drama stunt action to amateur home videos and programs that capture the emotions and magic of some of life's most intimate moments, will give viewers a firsthand look at the real life experiences of others)
Trains, Boats and Planes (dedicated to programming related to railroads and railroading; pleasure boats, shipping, cruises, cruise lines and nautical history, aircraft, flying and aviation. The service will schedule documentaries, feature films and series as well as occasional magazine-style shows focusing on this genre)
TV Guide Channel (devoted exclusively to programs that inform and entertain viewers about the world of television. Through show reviews, highlights, interviews and discussions, viewers will be able to make informed decisions about the television programs they want to watch)[33]
U8TV (providing information and lifestyle programming and real-life drama on the Internet, based on following the lives of 8 real people living in a loft. It will provide regularly scheduled lifestyle, entertainment and real-life drama programming hosted by the lofters while at the same time, providing the television viewer with the opportunity to follow the daily lives of the lofters)
Wheels Channel (dedicated to cars, their manufacture, driving and automotive history. The service will schedule documentaries, feature films and drama series as well as magazine style shows focusing on this subject)
X-Treme TV (dedicated entirely to programming about world records being set and being broken and other human achievements. Programming will include lifestyle, documentary and drama programs that showcase the incredible and the bizarre and explores the human spirit)
This division of Alliance Atlantis developed and distributed various television programmes to Canadian, American and International broadcasters. The programs ranged from series, lifestyle and documentaries. Some documentaries were produced through the AAC Fact unit.
Alliance Films was a major motion picture distribution/production company which serves Canada, the United Kingdom, and Spain. Formally known as Motion Picture Distribution LP, it was re branded and relaunched in 2007 due to the break-up of its preceding company, Alliance Atlantis, which was sold off piece by piece to Canwest Global, GS Capital Partners, along with several other smaller companies. Alliance Atlantis and Vivafilm home video releases were manufactured and distributed by NBCUniversal's Universal Pictures Home Entertainment.
Entertainment One (eOne) later acquired Alliance Films on January 9, 2013 for $225 million and merged Alliance Films and all of their subsidiaries under the latter brand.[34] Most of the assets of eOne, as well as Alliance Films libraries was subsequently bought by Lionsgate in late 2023.
Notes
^Commonly known as Alliance Atlantis and commonly shortened to simply Alliance or Atlantis and formerly traded as TSX:AAC
Some of the assets listed above are majority-owned, wholly-owned, by Corus Entertainment, or are under license. Refer to full asset list for detailed information.
