The property began as a truck stop called Bill and Effie's, in the mid-1960s serving travelers on Interstate 80. Over time, it expanded into a full hotel-casino resort.[4]
In 2012, Pinnacle sold the property for $12.9 million to St. John Properties (a Maryland-based real estate firm) and M1 Gaming (the company of former Station Casinos executive Dean DiLullo).[6][7][8][9] In 2014, M1 Gaming exited the property and St. John began the process of taking full ownership of Boomtown.[10]
The Boomtown hotel became affiliated with Best Western in 2016.[11]
On February 26, 2018, a man was fatally shot on the property.[12]
As of 2022, the Property has closed its buffet with no plans for reopening.
Features
The hotel is remodeled in contemporary motif and has full casino with slots, table games, sports book, poker and Keno. A 30,000 sq ft (2,800 m2) Family Fun Center features games, a motion theater, virtual rides, Ferris wheel, carousel and a 9-hole miniature golf course.
There is a Mel's Diner, Steakhouse, Peet's Coffee and Market Fresh Deli located inside well.[13]