He began his career in the 1970s as a driver for Cinépix, the production firm of John Dunning and André Link,[3] working his way into greater roles with the company until making his debut as a producer with The Ideal Man (L'Homme idéal) in 1996.[4]
In 2000 he launched his own company, Christal Films.[5] The company made an aggressive push into film distribution in 2007;[6] although its distribution arm put the company into bankruptcy by 2008,[5] the studio arm survived as a division of Entertainment One, with Larouche remaining president of the division.[7]