In the peak holiday season between Christmas and the end of the year, Pōhara beach has up to 700 visitors a day.[4]
Demographics
Pōhara
Pōhara is described by Statistics New Zealand as a rural settlement. It covers 5.81 km2 (2.24 sq mi)[1] and had an estimated population of 560 as of June 2024,[2] with a population density of 96 people per km2. It is part of the larger Pōhara-Abel Tasman statistical area.[5]
Before the 2023 census, the settlement had a larger boundary, covering 8.06 km2 (3.11 sq mi).[1] Using that boundary, Pōhara had a population of 516 at the 2018 New Zealand census, an increase of 9 people (1.8%) since the 2013 census, and an increase of 12 people (2.4%) since the 2006 census. There were 231 households, comprising 240 males and 282 females, giving a sex ratio of 0.85 males per female, with 69 people (13.4%) aged under 15 years, 30 (5.8%) aged 15 to 29, 264 (51.2%) aged 30 to 64, and 150 (29.1%) aged 65 or older.
Ethnicities were 95.9% European/Pākehā, 7.0% Māori, 2.9% Asian, and 1.7% other ethnicities. People may identify with more than one ethnicity.
Although some people chose not to answer the census's question about religious affiliation, 61.0% had no religion, 25.0% were Christian, 0.6% had Māori religious beliefs, 1.2% were Buddhist and 3.5% had other religions.
Of those at least 15 years old, 111 (24.8%) people had a bachelor's or higher degree, and 66 (14.8%) people had no formal qualifications. 42 people (9.4%) earned over $70,000 compared to 17.2% nationally. The employment status of those at least 15 was that 159 (35.6%) people were employed full-time, 93 (20.8%) were part-time, and 12 (2.7%) were unemployed.[6]
Pōhara-Abel Tasman statistical area
Pohara-Abel Tasman statistical area, which also includes Motupipi and Tata Beach, covers 326.13 km2 (125.92 sq mi)[1] and had an estimated population of 1,570 as of June 2024,[7] with a population density of 4.8 people per km2.
Pohara-Abel Tasman had a population of 1,470 at the 2018 New Zealand census, an increase of 27 people (1.9%) since the 2013 census, and an increase of 48 people (3.4%) since the 2006 census. There were 597 households, comprising 708 males and 762 females, giving a sex ratio of 0.93 males per female. The median age was 50.4 years (compared with 37.4 years nationally), with 234 people (15.9%) aged under 15 years, 159 (10.8%) aged 15 to 29, 744 (50.6%) aged 30 to 64, and 330 (22.4%) aged 65 or older.
Ethnicities were 94.3% European/Pākehā, 7.1% Māori, 0.8% Pasifika, 2.0% Asian, and 2.4% other ethnicities. People may identify with more than one ethnicity.
The percentage of people born overseas was 22.2, compared with 27.1% nationally.
Although some people chose not to answer the census's question about religious affiliation, 64.3% had no religion, 21.4% were Christian, 0.2% had Māori religious beliefs, 0.6% were Hindu, 1.4% were Buddhist and 3.7% had other religions.
Of those at least 15 years old, 276 (22.3%) people had a bachelor's or higher degree, and 186 (15.0%) people had no formal qualifications. The median income was $25,300, compared with $31,800 nationally. 111 people (9.0%) earned over $70,000 compared to 17.2% nationally. The employment status of those at least 15 was that 471 (38.1%) people were employed full-time, 297 (24.0%) were part-time, and 33 (2.7%) were unemployed.[8]