Prinsley's election was seen as a surprise win for the Labour Party in an area that has traditionally been heavily Conservative.[9] He defeated Conservative candidate Will Tanner, who had previously served as the Deputy Chief of Staff to Prime Minister Rishi Sunak.
Personal life
He is Jewish and attends Norwich Synagogue.[4] His wife, Dr Marian Prinsley, is a retired psychologist and former president of the Norwich Hebrew Congregation who became the Sheriff of Norwich in 2019.[10] Mr Prinsley's brother-in-law is John Schlapobersky, a group psychotherapist and anti-apartheid activist who was a Founding Trustee of the Medical Foundation for Victims of Torture. The Prinsleys have three adult children and are grandparents.[8]