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The society worked for dissemination of Serbian propaganda in the region of Macedonia and Old Serbia.[1] The Society offered paid scholarships to those who called themselves Serbo-Macedonians. The society organized in Serbia specialized schools for children of Macedonia and Old Serbia and developed a propaganda among the Macedonians working in Serbia. Only three years later, its executive body became part of the Ministry of Foreign Affairs of Serbia. Its propaganda was so strong that after a sequence of student riots in the Bulgarian Men's High School of Thessaloniki, a group of 34 students accepted the proposal of the Serbian emissaries to go and study free of cost to Belgrade. They soon became aware of the obvious reasons behind its program, when they were forbidden to possess Bulgarian literature. Subsequently, nearly the whole group left Belgrade to continue its education in Bulgaria. Among that group were Dame Gruev, Petar Pop Arsov, Krste Misirkov, Kosta Shahov, etc. As a result, one of the main reasons for the establishment of the Internal Macedonian Revolutionary Organization (IMRO) by Dame Gruev and Petar Pop Arsov in 1893 was to stop the spread of Serbian propaganda into Macedonia.[2] Later the society's fellows constituted the backbone of the Serbian Chetnik Organization.[3] Bulgarian contemporaries used the term "Serbomans" for Serbs in Macedonia.
