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Tina (magazine)

Tina
CategoriesYouth magazine
Founded1971
First issue26 May 1971
Final issue
Number
29 December 1976
231
CompanyVjesnik
CountryYugoslavia
Based inZagreb

Tina was a girls' magazine which existed in Yugoslavia between 1971 and 1976. It was published by Vjesnik and was the only publication in the country aimed at female youth. Its title was a reference to a British girls' magazine, Princess Tina, which had been established by Fleetway Publications in February 1967.[1]

History and profile

Tina was first published on 26 May 1971.[2] Its publisher was Vjesnik, a publishing house based in Zagreb.[1][2] The company was founded by the Socialist Alliance of Working People, one of the largest communist political organizations in Yugoslavia.[1] In its early period Tina copied Western youth magazines, but it did not work,[3] and the magazine sold only 35,739 copies in the first year.[2] It gained success from 1974 when it began to cover materials specific to the Yugoslav setting, including progressive pop-culture, literary work and topics related to girls' daily lives.[3] That year the circulation of Tina was 113,032 copies.[2] The magazine infrequently published advertisements and other promotional content.[3] Its editors and contributors included Gruda Špicer, Željko Žutelija and Vesna Lamza.[2]

Tina sold less than 90,000 copies in 1975.[2] Next year its circulation dropped to 77,542 copies which led to its closure after the publication of the issue 231 dated 29 December 1976.[1][2]

References

  1. ^ a b c d Dunja Majstorović (2023). "Windows Towards the West: Exploring the Emergence of Popular Magazines in Yugoslavia in the 1960s and Early 1970s". Journal of Communication Inquiry. 47 (1): 7, 17, 21. doi:10.1177/01968599221081120. S2CID 247099510.
  2. ^ a b c d e f g Reana Senjković (2011). "Negotiating (socialist) girlhood(s): The case of the only girls' magazine in socialist Yugoslavia". International Journal of Cultural Studies. 14 (5): 483–497. doi:10.1177/1367877911399202. S2CID 144042513.
  3. ^ a b c Reana Senjković (2017). "Popular Hybrids the Yugoslav Way: What a Girl Would Buy for Her Pocket Money". In Dijana Jelača; Maša Kolanović; Danijela Lugarić (eds.). The Cultural Life of Capitalism in Yugoslavia. (Post)Socialism and Its Other (1st ed.). Cham: Palgrave Macmillan. pp. 209–222. doi:10.1007/978-3-319-47482-3_12. ISBN 978-3-319-47482-3.
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