"Too Close" is a song by American R&B group Next featuring uncredited vocals from Vee of Koffee Brown. It contains a sample of "Christmas Rappin" by Kurtis Blow and was released on January 27, 1998, as the second single from their debut album, Rated Next (1997). The song reached number one on the US Hot 100 and R&B charts, topping the former for five non-consecutive weeks, and has gone platinum, making it their biggest and best-known hit.
Composition
According to Billboard, on the song "R.L, Terry and Raphael moan and groan about their female dance partner's grindin' and shakin' -- and their respective bulges as a result -- atop a Chicago-style step dance production."[1]
Critical reception
Ralph Tee of Record Mirror gave the song five out of five, writing, "With soulful vocals, floating keyboards and subtle funky guilars, this sounds like a record from a different time and place though it's strangely contemporary. The bassline from Kurtis Blow's "Christmas Rappin'" [from 1979] definitely provides the old school element, and the beats are non-hip-hop-derived straight fours, but the sophisticated accompaniment does not prevent this from being one of the best and crispest new street jams around."[2]
* Sales figures based on certification alone. ^ Shipments figures based on certification alone. ‡ Sales+streaming figures based on certification alone.
In 2001, English boy band Blue released a cover version of the song as the second single from their debut studio album All Rise (2001). The track was released on August 27, 2001, and became their first number one UK single produced by Ray Ruffin. "Too Close" also reached number five in Australia, number 17 in Ireland, and number one in New Zealand, where the Next version had also been a number-one hit. The song has received a silver sales status certification for sales of over 200,000 copies in the UK.
Music video
The band traveled to New York City to film the music video, and whilst there, they witnessed the attacks on the World Trade Center. The following month, Blue were being interviewed by British newspaper The Sun and singer Lee Ryan commented that "This New York thing is being blown out of proportion" and asked "What about whales? They are ignoring animals that are more important. Animals need saving and that's more important." The other members of the band tried to silence Ryan, but he went on.[49] After The Sun quoted Ryan as saying "Who gives a fuck about New York when elephants are being killed?", this caused a huge media backlash that resulted in Blue losing their U.S. record deal and campaigns to sack Ryan from the group.[50]
In 2015, the song regained attention through the popularity of the internet meme, "Why You Always Lying" by Nicholas Fraser. The parody gained fame within social media (most notably Vine and Twitter) because of the comically poor production quality and relatable theme. Replacing the line "Baby when we're grinding" with "Why the fuck you lying," and similarly for following phrases, the song initially referenced an untrustworthy girl who failed to keep her promise of hooking him up with her cute friend. Currently, the original Vine has been viewed over 76.1 million times,[75] and has been extended into a full music video for YouTube, which has gained over 34 million views as of June 2024.[76] Fraser also performed the parody along with the former Next member RL on the MTV2 show Uncommon Sense with Charlamagne.[77][78]
In 2021, comedian Munya Chawawa posted a parody of the song with lyrics changed to reflect the panic buying of petrol and diesel fuel that occurred across the United Kingdom in September 2021 during the 2021 United Kingdom fuel supply crisis which in turn caused further panic from the British public. The lyrics to the chorus were changed to "Britain’s panic buying/Petrol pumps are dying/Said Brexit would be fine and turns out they were lying/Fuel is running real low/ Need European blokes/ To come through in their HGVs”.[79]
References
^M. Tye Comer; Mariel Concepcion; Monica Herrera; Jessica Letkemann; Evie Nagy & David J. Prince (February 11, 2010). "The 50 Sexiest Songs Of All Time". Billboard. Retrieved October 13, 2016.
^Tee, Ralph (February 14, 1998). "Hot Vinyl"(PDF). Music Week, in Record Mirror (Dance Update Supplemental Insert). p. 8. Retrieved September 7, 2023.
^Reece, Doug (March 21, 1998). "Next Gets Boost from Singles". Billboard. Vol. 110, no. 12. p. 20. 'Too Close,' which has sold more than 193,000 units since Jan. 27
^"New Releases". Radio & Records. No. 1238. March 6, 1998. p. 43.
^"New Releases: Singles". Music Week. May 23, 1998. p. 29.
^Too Close (UK cassette single sleeve). Blue. Innocent Records, Virgin Records. 2001. SINC 30, 7243 8 97950 42.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^Too Close (European CD single liner notes). Blue. Innocent Records, Virgin Records. 2001. SINCDE30, 7243 8 97950 28.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^All Rise (UK CD album booklet). Blue. Innocent Records, Virgin Records. 2001. CDSIN 8, 7243 8 11415 02.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)