ComScore
ComScore
| ComScore | |
| Création | |
|---|---|
| Fondateurs | Gian Fulgoni (en) et Magid Abraham (en) |
| Action | NASDAQ (SCOR) |
| Siège social | Reston |
| Activité | Analyse publicitaire |
| Effectif | 1 200 |
| Site web | www.comscore.com |
| modifier - modifier le code - voir Wikidata | |
ComScore est une entreprise américaine d'analyse publicitaire basée à Reston en Virginie.
Histoire
En , ComScore acquiert pour 771 millions de dollars l'entreprise américaine Rentrak, spécialisée dans l'analyse des téléspectateurs[1].
Références
- ↑ ComScore to buy viewership rating provider Rentrak, Reuters, 29 septembre 2015
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