Most hours begin with world and national news from Fox News Radio. WHYN partners with WGGB-TV and WSHM-LD's "Western Mass News" for severe weather coverage and storm closings.
In the early 1950s, WHYN-AM-FM moved to Springfield and became affiliates of CBS Radio in 1953, dropping Mutual programming. In 1953, television station WHYN-TV Channel 55 was put on the air (today WGGB-TV Channel 40).[7] Around 1960, WHYN-AM-FM began programming Top 40 music.
Over the years, WHYN was known as "Whyn (pronounced WIN) Radio." During the rock and roll era, some of its monikers included "Channel 56," "Radio Five-Six-Oh," "Five-Sixty W - H - Y - N," "Fun Five Sixty" and "The Big Fifty-Six." Many jingles (mainly produced by PAMS) reflected these ongoing themes. In the early 1960s, WHYN was the dominant Top 40 radio station competing with rival 1270 WSPR. WHYN's Top 40 sound was so popular, the station not only led in the Springfield ratings, but it was often in the top 10 in nearby Hartford, Connecticut. Some early airchecks of WHYN and its colorful disc jockeys (DJs) are at Northeast Airchecks and ReelRadio. In the 1960s, WHYN-FM ended its simulcast of AM 560 by switching to beautiful music.
Switch to AC and talk
WHYN continued as a Top 40 station until young listeners began switching to FM for contemporary music. AutomatedFM station 102.1 WAQY (branded "Wacky Radio") went on the air in 1972 and took some of WHYN's audience. Jim Rising (James Marshall) was WAQY's first program director (circa 1976) after it began live programming. Rising came over from WHYN, where he had been the station's morning host, to program WAQY. He brought along WHYN's Johnny (Bekish) Michaels to be one of the DJs on WAQY.
During the 1980s, WHYN transitioned to a more adult sound, airing adult contemporary music and adding more news and sports. WHYN was the Springfield radio affiliate for the Boston Red Sox until 2007 when 105.5 WVEI-FM (now WWEI) became the Red Sox home in Springfield. WHYN was also affiliated with ABC Radio. By the 1990s, WHYN was adding more talk programming and reducing its reliance on music, until it became a full-time talk station.
Ownership changes
The station has undergone several ownership changes over the years starting with the Daily Hampshire Gazette; Guy Gannett Broadcasting (no relation to the present-day Gannett Company) in 1967; Affiliated Communications (the broadcast division of The Boston Globe) in 1980; R&R Broadcasting (Robinson & Reece) in 1985; Wilks-Schwartz Broadcasting in 1987; Radio Equity Partners in 1994; and Clear Channel Communications (now iHeartMedia, the current owner) in 1996.
In the 1950s and 1960s, the Hampden-Hampshire Corporation (a consortium of the Daily Hampshire Gazette, the Holyoke Transcript-Telegram, the Greenfield Recorder, and the Springfield Newspapers) owned WHYN-AM-FM-TV. The stations were sold in 1967 to Guy Gannett Broadcasting. WHYN and WHYN-FM were sold to Affiliated Publications in 1980 while Guy Gannett retained WHYN-TV, which kept its original studio location and changed its call letters to WGGB-TV. The radio stations moved to downtown's "Marketplace" location, where their studios and offices remain, along with co-owned 100.9 WRNX, a country music station.